Have you ever wondered how much money your favorite artists are really making from their music? Today, we're pulling back the curtain on a piece of the publishing royalties of two of hip-hop's hottest young stars: Rod Wave and JayDaYoungan.
Imagine getting paid every time someone streams or purchases one of your songs. For successful artists, those royalties can add up to a life-changing sum. Rod Wave's soulful melodies and raw lyrics have made him a pioneer of the "trap soul" genre, while JayDaYoungan's gritty Southern sound has earned him a dedicated following.
But which of their songs are the biggest moneymakers? How have their royalties grown over time? And what does the tragic death of JayDaYoungan mean for his catalog's earning potential?
Now imagine earning money every time someone streams a Rod Wave or JayDaYoungan song. With publishing royalty investing, now you can!
Catalog Outline
Over the last 12 months, this catalog has earned $44,545 in publishing royalties. The 3-year average earnings stand at $52,606, with total earnings of $229,541 since 2019. The catalog has a Dollar Age of 4.30 years, which indicates it is entering its stability phase where earnings are likely to be more consistent. It includes 20 tracks from Rod Wave and JayDaYoungan.
The earnings started strong at $61,601 in the first year but have decreased each subsequent year to $44,545 in the fourth year, suggesting the catalog is transitioning from its peak to the longtail phase. However, the overall earnings remain substantial, underscoring the financial importance of publishing royalties for artists.
The Appeal of Rod Wave and JayDaYoungan
Rod Wave is a true pioneer of the trap-soul genre. If you're not familiar with trap-soul, it's a fascinating blend of soulful R&B melodies with the hard-hitting beats and raw lyrics of trap music. Rod Wave has mastered this style, creating a sound that is both emotionally resonant and undeniably catchy.
His music is heavily influenced by his personal experiences growing up in St. Petersburg, Florida, and he has a gift for translating his struggles and triumphs into songs that connect with listeners on a deep level.
One of the things that sets Rod Wave apart is his powerful, emotive voice. He can effortlessly switch from gentle crooning to passionate belting, conveying a wide range of emotions in his delivery. His lyrics are equally impactful, often touching on themes of love, heartbreak, and the challenges of life in the streets.
With hits like "Heart on Ice" and "Rags2Riches," Rod Wave has proven himself to be one of the most exciting new voices in hip-hop and R&B.
On the other hand, JayDaYoungan, a rapper who made a significant impact in his all-too-short career, burst onto the scene with his unique blend of Southern rap and melodic hooks. Hailing from Louisiana, his style was heavily influenced by Louisiana rap legends like Boosie Badazz and Kevin Gates, but he brought his own fresh energy and perspective to the genre.
JayDaYoungan's music was characterized by its gritty, street-oriented lyrics and infectious beats. He had a talent for crafting catchy hooks that would get stuck in your head for days, while also delivering hard-hitting verses that painted a vivid picture of his life and experiences.
Songs like "23 Island" and "Elimination" showcased his ability to create anthemic bangers that resonated with fans across the country.
Tragically, JayDaYoungan's life was cut short in 2022 when he was fatally shot in his hometown at the age of just 24. His untimely passing sent shockwaves through the music community, as fans and fellow artists mourned the loss of a talented young star with so much potential.
Despite his short career, JayDaYoungan left behind an impressive catalog of music that will continue to be celebrated and cherished by fans for years to come.
Together, Rod Wave and JayDaYoungan represent the incredible talent and diversity of the current hip-hop and R&B landscape. Their inclusion in this royalty catalog is a testament to their impact and popularity, and a reminder of the power of music to connect with people on a deep, emotional level.
Whether you're a die-hard fan or a casual listener, there's no denying the skill and passion that these two artists brought to their craft.
Top Songs Analysis
Two of the standout tracks in this catalog are "Dark Clouds" and "Brace Face," both by Rod Wave.
"Dark Clouds," which was released on November 21, 2019, as the lead single from Rod's second studio album, Pray 4 Love. The song made quite an impact, reaching number one on the US Bubbling Under Hot 100 Singles chart. That's no small feat!
It's also been certified Platinum by the RIAA, meaning it's sold over 1,000,000 units. "Dark Clouds" is a perfect example of Rod Wave's signature style - a trap ballad that showcases his soulful singing and emotional lyrics.
Meanwhile, "Brace Face" comes from Rod Wave's debut studio album, Ghetto Gospel, which dropped on November 1, 2019. Ghetto Gospel was a major milestone in Rod's career, peaking at number 10 on the Billboard 200 and earning a Platinum certification.
"Brace Face" is a standout track on the album, with Rod's raw, heartfelt delivery shining through.
What The Numbers Will Tell You
Alright, let's dive into the numbers! In terms of individual track performance, "Dark Clouds" has seen a compound annual growth rate (CAGR) of 2.08% over the last four years. That's a solid, steady increase in earnings. Meanwhile, "Brace Face" accounted for a whopping 33% of the catalog's earnings in the last 12 months. Talk about a heavy hitter!
When we break it down by income type, the real star of the show is Streaming Mechanical. This category has grown at an incredible 125.83% CAGR and made up 47% of earnings in the last 12 months. Streaming Performance is no slouch either, bringing in 23.1% of earnings. Other performance royalties added another 15.83%, while Streaming Synchronization, which includes YouTube revenue, grew to 12.42% of earnings.
Looking at the top sources of income, it's clear that streaming is king. Streaming revenue has grown at a 12.13% CAGR, and its share of total earnings has nearly doubled from 33.13% to 64.6%. That's a huge shift that really highlights the importance of streaming in today's music landscape.
Earn From Publishing Royalties
Overall, this catalog sale on Royalty Exchange has demonstrated impressive earnings power, generating over $229K in royalties since 2019. While the annual earnings have declined slightly from their peak, the catalog still brought in a substantial $44,545 over the last 12 months. This suggests that the songs have entered a stable "long-tail" phase, where they continue to generate significant income even years after release.
Investors took notice in June, 2024 as the catalog listing saw 19 offers from 4 different investors in just 10 days resulting in a final sale of $245,000. The winning buyer will start earning royalties from the purchase of the catalog as soon as the next pay period. They will also have the opportunity to resell the catalog on the secondary market on Royalty Exchange at any time if they choose to.
Looking ahead, there are several reasons to be optimistic about the future of these royalties. First and foremost, the growth of streaming platforms like Spotify and Apple Music shows no signs of slowing down. As more and more listeners turn to these services, the potential royalty pie keeps getting bigger. In fact, streaming already accounts for nearly two-thirds of this catalog's earnings, and that proportion is likely to keep growing.
Moreover, Rod Wave and JayDaYoungan are both young, talented artists with dedicated fanbases. As they continue to release new music and build their careers, there's a good chance that interest in their back catalogs will remain strong or even increase.
It's also worth noting that music royalties have historically shown a low correlation to the broader stock market and economic conditions. In other words, even if we hit a recession or the market takes a downturn, people will keep streaming their favorite songs.
Of course, no investment is without risk, and there are some uncertainties to keep in mind. That being said, for investors who are passionate about music and excited by the idea of owning a piece of these talented artists' work, this catalog could be a great fit.
With strong historical earnings, favorable industry trends, and the potential for long-term passive income, these royalties offer a unique opportunity at the intersection of art and finance.
Interested in Investing?
Check out this listing on Royalty Exchange today to view more details about it.
Royalty Exchange also offers other catalogs with different genres (including your favorite R&B hits) that are up for auction today, so sign up as an investor to get started.
If you’re new to royalty investing, Royalty Exchange has prepared this guide on Royalty Investing Made Easy. Discover why so many investors today are actively searching for the next best music investment deals.
